AI agents are
transacting
Real data across multiple sources
The Shift
Humans still browse, but most web requests now come from machines.
Two in three Google searches end without a click, and B2B buyers have moved their research into AI chat. The traffic below is what that looks like from the server.
Automated vs. human web traffic in the last 30 days
Source: Cloudflare Radar
Google searches ending without a click
Published U.S. estimates · 2016, 2019, 2024, 2026Source: SparkToroSoftware research is moving into AI chat
B2B software buyers using AI chatbots during researchAug 2025 to Feb 2026 · n>1,000Source: G2The Buyer
AI-referred visits used to convert worse. Now they convert 42% better.
Adobe's data flipped from a 55-point penalty to a 42-point premium in seventeen months. G2's buyers say why: the AI has already narrowed the choice.
Retail conversion: AI-referred vs. non-AI visits
Relative conversion-rate difference between AI-referred and other visitsU.S. retail, monthly · Oct 2024–Mar 2026Source: Adobe ADIHow AI changes software buying outcomes
Share of B2B software buyers reporting each effect of AI chatbot guidanceFeb 2026 · n>1,000Source: G2Made a faster purchase decision
83%
Felt more confident in final choice
83%
Chose a different vendor than planned
69%
Chose a vendor not previously considered
33%
The Next Phase
Fewer transactions, more money: agent purchases are getting bigger.
Settled volume rose 62.6% in 30 days while the number of transactions fell 28.5%. That is not a contradiction: the average agent purchase grew from $0.04 to $0.08.
- 2.3xGrowth in the average agent purchase, last 30 daysSource: Dune (x402 + MPP)
- $10.06Settled per active agent wallet, last 30 daysSource: Dune (x402 + MPP)
- $0.08Average agent ticket todaySource: Dune (x402 + MPP)
USDC settled
vs prior 30 days
Settled transactions
vs prior 30 days
Unique buyer wallets
vs prior 30 days
AI Purchase Trends
Updated Aug 21, 2026 · 22:22 UTC · Cloudflare figures refresh hourly and on-chain figures daily. SparkToro, G2, and Adobe figures carry their report period.
The Shift
Humans still browse, but most web requests now come from machines.
Automated vs. human web traffic in the last 30 days
CloudflareGoogle searches ending without a click
Published U.S. estimates · 2016, 2019, 2024, 2026Source: SparkToroSoftware research is moving into AI chat
B2B software buyers using AI chatbots during researchAug 2025 to Feb 2026 · n>1,000Source: G2The Buyer
AI-referred visits used to convert worse. Now they convert 42% better.
Retail conversion: AI-referred vs. non-AI visits
Relative conversion-rate difference between AI-referred and other visitsU.S. retail, monthly · Oct 2024–Mar 2026Source: Adobe ADIHow AI changes software buying outcomes
Share of B2B software buyers reporting each effect of AI chatbot guidanceFeb 2026 · n>1,000Source: G2Made a faster purchase decision
83%
Felt more confident in final choice
83%
Chose a different vendor than planned
69%
Chose a vendor not previously considered
33%
The Next Phase
Fewer transactions, more money: agent purchases are getting bigger.
USDC settled
vs prior 30 days
Settled transactions
vs prior 30 days
Unique buyer wallets
vs prior 30 days