Brambles.ai partners with ZeroClick to bring reasoning-time advertising to agentic commerce
Today we're announcing a new partnership: ZeroClick is teaming up with Brambles.ai to bring reasoning-time advertising to agentic commerce experiences across the open web. The partnership puts ZeroClick's advertiser demand inside the AI shopping assistants that Brambles.ai deploys for publishers and brands - meeting users at the moment of purchase intent, the highest-leverage point in any commerce funnel.
About Brambles.ai
Brambles.ai is an agentic commerce platform that powers AI shopping assistants for publishers and brands. Founded by Derek Brambles, the company sits at the intersection of two shifts that are remaking online retail: the move from search-and-filter browsing to AI-driven product discovery, and the rise of conversational interfaces as the new front door to commerce.
Where most AI shopping tools rely on generic web data or scraped catalogs, Brambles.ai is built on SKU-grounded reasoning - recommendations and answers grounded in real, structured product data, not approximations. An AI agent embedded on a publisher or brand site has a real conversation with each visitor, understanding what they need, comparing the right products, and guiding them to purchase. The result is a shopping experience that feels less like browsing a catalog and more like talking to a knowledgeable friend who actually knows the inventory.
The platform is deliberately consent-first and built on first-party data across both brand stores and publisher content. Brambles.ai is already live with digital publishers and recently announced a partnership with Shopnomix, the performance commerce division of Nomix Group, helping brands appear inside conversational AI experiences and unlocking new revenue for publishers whose content is increasingly the source material for those conversations. A WordPress plugin makes onboarding long-tail independent publishers frictionless, a Shopify app launching in May extends the surface to retailers, and headless API and JavaScript integrations serve larger publishers and enterprise retailers, with additional enterprise rollouts planned throughout 2026.
Reasoning-time advertising at the moment of purchase intent
Agentic commerce is moving the most valuable moment in any retail funnel - the moment a shopper actually decides what to buy - inside an AI agent's reasoning. That moment used to live in product pages, search results, and comparison grids, all of which were heavily monetized. Inside a conversation with a shopping assistant, none of that traditional inventory exists. There is no sidebar, no sponsored results carousel, no banner above the fold. The decision happens in dialogue.
That is exactly the surface ZeroClick is built to monetize. With Brambles.ai, ZeroClick's advertiser demand can now appear alongside an AI shopping assistant's recommendations as relevant, contextual sponsored options - not as interruption, but as additional consideration at the precise moment a shopper is choosing. For brands and publishers running on Brambles.ai, that means the highest-intent moment in the customer journey is finally a monetizable surface. For ZeroClick advertisers, it means access to a new class of inventory: not informational queries, but live purchase decisions.
A natural fit
Brambles.ai and ZeroClick share a position on how AI commerce should be built: with consent, with first-party data, and with the trust of the people on both sides of the conversation. Brambles.ai is built around SKU-grounded reasoning and permissioned data - not scraped catalogs and synthesized recommendations. ZeroClick is built around permissioned advertiser demand surfaced in context, not retargeted across the open web. Both companies believe the next era of commerce only works if the people running the surfaces, the people running the brands, and the people doing the shopping all win.
For publishers and brands on Brambles.ai, the integration means a new revenue stream from agentic commerce inventory, with no additional setup. For ZeroClick's advertisers, it means reaching shoppers at the moment of decision - across both publisher content and brand-owned commerce surfaces.
Brambles.ai × ZeroClick
If you're a publisher or brand looking to deploy AI shopping experiences that actually convert - built on real product data and consent-first conversations - check out Brambles.ai. And if you're looking to monetize your AI product, or to advertise to shoppers at the moment they're deciding what to buy, check out ZeroClick.